“Emi is a PETAa approved, vegan concept fashion accessories brand, specialising in women’s jewellery. Founded in 2009, by Xander Kostroma; our aim is to offer affordable costume jewellery with a conscience to women aged 30+.”
I was so excited when Emi contacted me about gifting me a product to review, because the company is PETA approved. I haven’t always been a jewellery person, but recently I’ve started to like simple pieces, so I had to choose this tiny giraffe design in a rose gold colour. To find out more about the company, and why I like this product then keep reading.
About the Brand
Emi Jewellery was founded in 2009. The company is inspired by Asia and the name “Emi” is a word, over heard when the team were travelling through Kyoto, Japan. The idea behind the brand is to take a stand on ethical issues when sourcing materials. The brand says: “e believe in acknowledging and fighting issues we hear about in the media daily, in fashion it is not only our social duty, but a moral obligation and yes – you guessed it, sweatshops, animal cruelty and child labour are still happening all over the world. You can rely on Emi Jewellery to take a hard-line on these and promise our customers that we will never use unethical methods when manufacturing our products. We’re a vegan friendly company, and we mean that.” As someone who is vegan and studied the fashion supply chain at university, I know all about the complexities of sourcing and manufacturing products ethically. It is amazing to support small ethical brands making a positive change.
- The Real Living Wage
- Biodegradable Plastics
- Fur Free Retailer
Read more about their values here.
This product is lovely. It has such a simple design of just the giraffe in a rose gold coloured metal. I love how small it is, and it would also be a perfect layering piece. Necklaces are something that can irritate me if the neck chain gets tangled easily, but even when this one is in the package it doesn’t tangle very much. The clasp is also very secure when around the neck, so I don’t have to worry about it falling off. And the chain isn’t too long, but can be adjusted. I love the quality of the product compared to the very affordable price. Shop Emi products at the bottom of this post.
| Buy: here |