Review: Kingfisher Naturally Whitening Fluoride Free Charcoal Toothpaste


“There’s no room in our toothpaste for artificial flavourings, colourings, preservatives or whiteners. Instead, we use delicious natural ingredients like real fennel, lemons, aloe vera and tea tree.”

“A refreshing minty fluoride-free toothpaste with activated charcoal to naturally whiten. Contains no artificial sweeteners, flavourings, colourings or preservatives, that is gluten free and GM Free. Suitable for vegetarians and vegans.”

I have tried Kingfisher toothpaste in the past and really liked the results, you can read my previous thoughts on the product here. But I chose to pick this toothpaste up again on a recent trip to the health food store because this one was a “staff favourite”. I like to try different fluoride free toothpaste options because I think it’s a hard one to get right when you first switch over to natural options. The flavours aren’t usually as strong as conventional brands, and the formulas are different too. Luckily, it’s something that you’ll get used to the more you use them, and I find this brand a good one for transitioning with. To read the full review, keep reading.


Calcium Corbonate from chalk, Glycerin from vegetables, Aqua (purified water), Sodium Lauroyl Sarcosinate from palm oil, Hydrated Silica from natural ore, Cellulose Gum from plant fibre, Activated Charcoal from wood, Mentha Piperita (peppermint), Citrus Limonum from lemons, FoeniculumVulgare (fennel), and Limonene (fennel).


Flavour: This toothpaste is marketed at being a Charcoal toothpaste, but the flavour is a classic mint. The toothpaste is mild, but tastes just like any regular minty toothpaste. However, the flavour isn’t as strong in mint as conventional brands.

Scent: As the flavour is mint, the scent is minty too. This toothpaste is scented from a natural source called Mentha Piperita.

Texture: The texture is smooth with a tiny bit of grain from the abrasion of the chalk. However, this grain is very subtle and the texture is mainly smooth. When the toothpaste is used, it foams up in the mouth. I find this toothpaste to be extra foaming, and the brushing time is shortened due to the amount of foaming that needs to be spat out.

This toothpaste is minty and a has a fresh but light feeling in the mouth. However, the minty taste doesn’t last very long. After an hour has past since brushing, my mouth feels like it needs to be brushed again. Even when I oil pull before brushing to remove an extra amount of germs, this toothpaste isn’t strong enough to keep the mouth fresh. This is due to the minty flavour being very subtle and the foaming excess being needed to be spat out. When an extra amount of product is used, then the freshness lasts longer. But this isn’t a toothpaste that I would re buy.

What I do love about this brand of toothpaste is that all the ingredients are vegan and the brand is cruelty free. The product is very affordable and less than £3.00, and easy to buy online and in health food stores. The ingredients are very natural and a great option. Unfortunately, this isn’t the best natural toothpaste option that I have tried. I personally prefer Dr Bronner’s brand of toothpaste which you can read about here.


| Buy: here, here |


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